Division of International Trade and Domestic Market Development

 

Calendar of Events and Promotions


MARCH

1 - Farmer-Chef Collaborative - Moscow, ID
Great networking opportunities for chefs and local producers will be the highlight of the 2 nd Annual North Idaho Farmer-Chef Collaborative in Moscow. Collaborative events foster profitable, lasting relationships among local producers and area restaurants dedicated to serving fresh, quality Idaho agriculture. For more information, or to participate, contact Kim Peterson.

6 - Eastern Idaho Farmers Market Workshop, Pocatello , ID
The Idaho State Department of Agriculture is partnering with Three Rivers RC&D to provide training for markets in the areas of marketing, promotion, and business planning. There will also be break-out sessions with topics specific to markets managers and vendors. This workshop will be held at the Newberry Building in Pocatello on Saturday March 6 from 8:30am - 4:00pm. For more information contact Lacey Menasco.

8 - Exporting Wine to Asia: The Do’s & Don’ts, Boise, ID
Wine is an ever increasingly popular beverage and countries around the world that traditionally are not wine cultures are beginning to enjoy a glass. Taiwan and Hong Kong are just two of these markets that are taking notice of wine. ISDA and the Idaho Wine Commission are hosting a seminar featuring Idaho Asia Trade Office Manger, Eddie Yen on the export opportunities in Taiwan and Hong Kong. The seminar will be held at the ISDA offices. For more information contact Jerry Ward.

10-12 ANTAD 2010 – Guadalajara, MX
ANTAD is the largest retail and supermarket trade show in Mexico with over 15,000 trade visitors. In 2009, a total of 42 U.S. companies participated, reporting $18.5 million in12-month projected sales. The Mexican market is growing rapidly and demanding high quality products making ANTAD one of the best ways to introduce your products into the market. Buyers from major supermarket and retail chains, importers and distributors will be attending the show. WUSATA is coordinating a pavilion at the event. Please contact Jerry Ward for more information.

13 - North Idaho Farmers Market Workshop, Moscow , ID
The Idaho State Department of Agriculture is partnering with the University of Idaho Extension Service and local markets to provide training for markets in the areas of marketing, promotion, and business planning. There will also be break-out sessions with topics specific to markets managers and vendors. 8:30-4:00 at the 1912 Center. For more information contact Lacey Menasco.

27 - Magic Valley Farmers Market Workshop, Twin Falls , ID
The Idaho State Department of Agriculture is partnering with the University of Idaho Extension Service and local markets to provide training for markets in the areas of marketing, promotion, and business planning. This workshop will be held at the College of Southern Idaho Evergreen Building Room A-05, Twin Falls, Idaho on Saturday March 27, from 8:30am-4:00pm. For more information contact Lacey Menasco.

31 - Foodservice Promotion Program, Idaho
One of the fastest growing trends in the food industry is to eat locally. Idaho Preferred has designed a program to assist Idaho restaurants who use local products on their menus. The Foodservice Promotion Program provides funding to help restaurants reprint menus or advertise their restaurant’s use of local products. Applications, due March 31, can be submitted via email to kim.peterson@agri.idaho.gov or by fax at (208)334-2879. For more information, contact Kim Peterson.

TBD - Korean Foodservice Buying Mission , Boise, ID
A delegation of foodservice importers/distributors from Korea will be visiting Idaho and Oregon. Idaho companies will have the opportunity to meet one-on-one with qualified foodservice buyers. This is a great way to learn more about the Korean foodservice market and develop buyer contacts. For more information, or to participate, contact Amanda Albers.

APRIL

TBD - Farmer-Chef Collaborative Event
Great networking opportunities for chefs and local producers will be the highlight of the Farmer-Chef Collaborative event held in a Magic Valley/Sun Valley location yet to be determined. Collaborative events foster profitable, lasting relationships among local producers and area restaurants dedicated to serving fresh, quality Idaho agriculture. For more information, or to participate, contact Kim Peterson.

17-30 Food and Hotel Asia, Singapore , and 2 Outbound Trade Missions, Outbound Locations TBD
The Idaho and Hawaii Departments of Agriculture, in cooperation with the Western United States Agricultural Trade Association (WUSATA), will be coordinating participation at Food and Hotel Asia, April 20-23, 2010, as well as two trade missions in conjunction with FHA. Each mission will include one-on-one meetings with importers and buyers, opportunity to show product samples, market briefing, and an overview of retail and/or food service sectors in the market. The missions will travel to Thailand, Indonesia, Vietnam or another key Southeast Asian market (TBD). For more information, or to participate, contact Amanda Albers.

MAY

5 -World Trade Day Conference, Boise , ID
The Idaho Export Council is sponsoring an annual seminar in conjunction with World Trade Day. The conference will be held at Boise State University and will include a range of export topics.

TBD - Central America Outbound Mission, Guatemala , Costa Rica and El Salvador
ISDA and in conjunction with WUSATA will conduct an outbound trade mission to Guatemala, Costa Rica and El Salvador. The U.S. exported over $1.9 billion in agriculture products in 2008. If you participate you will receive customized one-on-one appointments, market briefings, and bios on the companies you meet. For more information or to participate please contact Jerry Ward.

19-21 SIAL China, Shanghai , China
The Idaho State Department of Agriculture in conjunction with WUSATA will be coordinating participation at SIAL China May 19-21. SIAL China provides opportunities for food and agriculture companies to enlarge their market in China, enhance their international visibility, create new networking contacts and learn about latest trends. SIAL is the biggest international foodshow event in China. The 11 th edition of SIAL China will take place in Shanghai New International Expo Centre. For more information or to participate, contact Amanda Albers.

TBD - Taiwan Inbound Buying Mission , Idaho
A group of importers and distributors will be visiting Idaho and surrounding states. They will be meeting with interested Idaho companies. This is a great opportunity to learn about the Taiwan market in a low cost, low risk avenue. For more information, contact Jerry Ward.

TBD - Taiwan Inbound Buying Mission , Idaho
A group of importers and distributors will be visiting Idaho and surrounding states. They will be meeting with interested Idaho companies. This is a great opportunity to learn about the Taiwan market in a low cost, low risk avenue. For more information, contact Jerry Ward.

JUNE

11-19 Idaho Governor’s Trade Mission to China
Governor Otter will lead an Idaho trade delegation to China with stops in Beijing, Shanghai and Guangzhou. China is Idaho’s 3 rd largest export market and is an important market for Idaho’s export companies. China’s GDP is expected to grow 7-8% in 2009 and trade and investment potential in China has remained strong despite the global financial crisis. For more information, or to participate, contact Amanda Albers.

TBD - Mexico Outbound Consumer Oriented Mission, Mexico City & Monterrey
ISDA and in conjunction with WUSATA will conduct an outbound trade mission to Mexico City and Monterrey. The U.S. exported over $16 billion in agriculture products in 2008. If you participate you will receive customized one-on-one appointments, market briefings, and bios on the companies you meet. For more information or if you wish to participate please contact Jerry Ward

JULY

12-16 China Foodservice Inbound Mission, Boise , ID
A delegation chefs, food and beverage managers and foodservice Importers / distributors from China will be visiting Idaho and Hawaii. Idaho companies will have the opportunity to meet one-on-one with qualified chefs, F&B managers and foodservice buyers. This is a great way to learn more about the China foodservice market and develop buyer contacts. For more information, or to participate, contact Amanda Albers.

TBD - WUSATA Branded Program Seminar, Boise , ID
The Western US Agriculture Trade Association (WUSATA) and ISDA will be holding a seminar on the WUSATA Branded Program. The WUSATA Branded Program is a matching funds program that supports the promotion of branded food and agricultural products in foreign markets. Companies currently participating in the Branded Program and any companies interested in learning more about the program are invited to attend. For more information, or to participate, contact Amanda Albers.

TBD - Mexico Menu Promotions, Mexico City , Mexico
The Idaho Department of Agriculture together with WUSATA will sponsor a menu promotion in Mexico. Idaho companies have the opportunity to have their food service products featured on special promotional menus in high-end and small chain restaurants in Mexico City. For more information or to participate please contact Jerry Ward.

TBD - Taiwan Inbound Buying Mission , Idaho
A group of importers and distributors will be visiting Idaho and surrounding states. They will be meeting with interested Idaho companies. This is a great opportunity to learn about the Taiwan market in a low cost, low risk avenue. For more information, contact Jerry Ward.

AUGUST

TBD - Consumer Oriented Outbound Mission, Monterrey & Mexico City, MX
ISDA and in conjunction with WUSATA will conduct an outbound trade mission to Mexico. This mission is centered on the retail sector. You will receive customized one-on-one appointments, market briefings, and bios on the company you will meet. For more information to participate please contact Jerry Ward.

SEPTEMBER

29 - Nov. 1 Food Ingredients Asia 2010, Jakarta , Indonesia
The Idaho State Department of Agriculture Nevada Department of Agriculture in conjunction with WUSATA will be coordinating participation Food Ingredients Asia, 2010. Food ingredients are in huge demand in Asia, and FI Asia is the region's leading food ingredients event.  This show will provide exhibitors the opportunity to meet the key suppliers and buyers of food, natural, and health ingredients in this dynamic market.   For more information or to participate, contact Amanda Albers.

TBD - Mexico Produce Inbound Buying Mission, Idaho
Produce buyers from wholesale distributors, retail supermarket chains and food service will visit Idaho to source onions, potatoes, tree fruit, and other produce. Idaho companies will have the opportunity to meet with buyers and arrange sales and shipments. For more information or to participate contact Jerry Ward.

OCTOBER

TBD - Japan Food Ingredients/Onion Inbound Buying Mission , Southwest, ID
A delegation food ingredient buyers looking for suppliers of onions for processing, will be visiting Idaho, Washington and Oregon. Idaho companies will have the opportunity to meet one-on-one with these qualified buyers. For more information, or to participate, contact Amanda Albers.

TBD - Taste of America Menu Promotion, Taiwan
The Idaho Department of Agriculture together with WUSATA will sponsor a menu promotion in Taiwan. An Idaho chef will travel to Taiwan for the purpose of training chefs in the preparation of Western U.S. products for the restaurants’ menus.

 NOVEMBER

Nov 1 – Dec 31 Yellow Onion Promotion, Mexico
The Idaho and Oregon State Departments of Agriculture in cooperation with the Western United States Agricultural Trade Association (WUSATA) will conduct a Yellow Onion promotion in retail chains throughout Mexico. This promotion has helped raise awareness of yellow onions from 5% - 50% over 6 years. Yellow onion exports to Mexico have increased substantially during the same time period. For more information contact Jerry Ward/

TBD - South China Food Promotion, Macau , China
The Idaho Department of Agriculture, in cooperation with the Western United States Agricultural Trade Association (WUSATA), Product Showcase/Reception in Hong Kong, a Chef Program in Macau and a Product Showcase/Reception in another growing South China city – possibly Shezhen, Guangzhou or Zhuhai . The receptions and product showcases will be attending by chefs, food and beverage managers, importers and distributors. The chef program will feature food ingredients from the Western US. This project provides Idaho companies the opportunity to promote their products to key decision makers in South China’s fast growing foodservice sector. For info, contact Amanda Albers.

TBD Southeast Asia Foodservice Inbound Mission, Boise , ID
A delegation of foodservice importers/distributors from Southeast Asia will be visiting Idaho and Washington. Idaho companies will have the opportunity to meet one-on-one with qualified chefs, F&B managers and foodservice buyers. This is a great way to learn more about the Southeast Asian foodservice market and develop buyer contacts. For more information, or to participate, contact Amanda Albers.

TBD Southeast Asia Food Ingredients Inbound Mission, Boise , ID
A delegation of food ingredients buyers of food ingredients will be visiting Idaho and Nevada, date TBD. Food ingredients are in huge demand in Asia, this mission will provide WUSATA companies the opportunity to meet with key suppliers and buyers of food, natural, and health ingredients in this dynamic market.   For more information or to participate, contact Amanda Albers.

 For more information:

 Laura Johnson 208-332-8533 or email at laura.johnson@agri.idaho.gov

Jerry Ward 208-332-8537 or email at jerry.ward@agri.idaho.gov

Lacey Menasco 208-332-8538 or email at lacey.menasco@agri.idaho.gov
 

Leah Clark 208-332-8684 or email at leah.clark@agri.idaho.gov

Amanda Albers 208-332-8678 or email at amanda.albers@agri.idaho.gov

Kim Peterson 208-332-8532 or email at kim.peterson@agri.idaho.gov

 

WUSATA, Western U.S. Agricultural Trade Association