International Marketing

Exports generate additional economic activity that ripples through the domestic economy. For every dollar of exports, another $1.40 in supporting activities is created. These supporting activities include the processing, packaging, financing, and shipping of agricultural products. From 2005-2009, exporting small and medium enterprises (SMEs) saw revenue grow by 37 percent, while those SMEs that did not export saw revenue decrease by 7 percent.

With 96% of the world’s population and 80% of the world’s wealth being outside of the United States, a large market exists for agricultural products. Middle class consumer populations are growing quickly around the globe, driving demand for U.S. products.

The Market Development Division has several programs in place to assist companies with their international marketing efforts.  Programs are designed to assist the new-to-export company, as well as the seasoned international business.